Why Game Metrics Matter

Without analytics, any kind of business would be same as trying to cross a high-traffic road with eyes closed. Analytics empowers game developers to get a vision of a game and its audience as a complex system with ongoing processes that can be controlled when you’ve got all necessary data.

Advice for Getting 5-Star Rated and Reviewed by Players

Word of mouth has probably been the world’s oldest means of promotion. Ratings and reviews are one of its modern prototypes used widely in the digital world to enable discovery and conversion. If you’ve ever been into ASO, you are well aware that the rating and feedback given by users has major impact on how your app or game is ranked.


Have you ever kept track of time you’re spending on social media? comScore did it for you to uncover that the average daily time across major networks in U.S. is almost 1 hour per user! YouTube and Facebook are in the lead having 40 and 35 minutes of your time every day respectively. Snapchat and Instagram follow with daily rates of 25 and 15 minutes.