2017 was a good year for the virtual reality (VR) industry that has taken a big step towards bringing the technology to a wider consumer and “prosumer” audiences. From a big-ticket item sold mainly to film studios and IT startups, VR camera had to work its way through to the mass market to finally become something a middle class man can afford to have.
A tweet by Sam Eckert, the developer of BitTracker app, right after its rejection by Apple’s app review team caused quite a stir that hasn’t cooled down as of yet. The reason for decline was the use of emoji inside the app that was treated as violation of the App Store Review Guidelines.
Over the last year even more companies have come to realize the true power of mobile. Mobile apps are, in fact, a key that unlocks path to bigger sales and revenues. Now mobile app development is on the rise as one of the fastest growing industry areas and you might want to know what’ll be trending in the world of mobile apps this year.
Last month, Tapjoy surveyed over 20 thousand people from USA and EMEA to uncover some truly amazing numbers about player behavior during the holidays
End-of-the-year holidays are known as the period when retail industry reaps the biggest harvest. Wondering if it’s “the most wonderful time of the year” for mobile game developers too, we turned to notorious analytical agencies for information.
For games that depend heavily on human interaction (MMOs in the first place), the relationships between players are of great importance. Sadly but most of them fail to build friendships or any kind of social positive relationships, because only few game designers use psychological insights into the art of friendship formation in making their titles.
Unless you’re a natural born socialite, the imminence of networking at a gaming event might set your pulse racing. There can be different reasons for why it just doesn’t feel natural to you: a fear of talking to strangers, or feeling like a liar who hides the sell message behind a casual chit-chat. However, you won’t question the usefulness of networking for one’s business, will you? Then why not just go and try to like it?
As you think of AAA games, what’s the first kind of story that comes to your mind? World rescue, or at least avenging a loved one killed by a villain. Needless to say, big games are meant to tell big stories.
Making idols for ourselves is bad in all kinds of ways, but there can be exceptions, can’t there? Folks of the mobile advertising industry have long worshipped the rewarded video ads for their outstanding performance. And there is indeed a long list of things why this ‘idolizing’ can only do good to your business.